Demand Generation Manager // Iconosquare

April 18, 2017
Want to join the leading Instagram analytics and management suite? As part of our growth, we’re looking for an experienced Demand Generation Manager to drive awareness and interest in our product.

With over 40,000 customers worldwide, Iconosquare is the world leading analytics and marketing suite for Instagram and a partner of the world’s most-loved brands such as National Geographic, Gucci, Marc Jacobs, Samsung, Emirates and more.

As a human-sized startup, Iconosquare encourages cultural diversity, personal development and places people at its core.

As part of our growth, we’re looking for a Demand Generation Manager drive awareness and interest in our product. You will join a dynamic and fast-paced environment and work with cross-functional teams.

As the Demand Generation Manager you will be responsible for inbound and outbound lead generation.


  • Create, manage and execute lead generation campaigns (inbound & outbound)
  • Drive online traffic and conversions
  • Develop detailed campaign project plans, including campaign goals, messaging, call to action, marketing distribution channels, and a global campaign schedule
  • Build reports and dashboards to provide visibility in marketing campaign results and measure campaign effectiveness
  • Familiarity and understanding of inbound marketing metrics, lead distribution, opportunity stages, pipeline contribution and ROI


  • Previous experience in Demand Generation for a SaaS business
  • Growth Hacker mindset
  • Self-starter and entrepreneur
  • Data-driven
  • Ability to multi-task, prioritize issues/escalations, and manage several projects simultaneously
  • Excellent verbal and written communication skills
  • Passion for marketing

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