English

Head of Growth Marketing

Your Super is continuing to hire for all open roles with all interviewing and on-boarding done virtually due to COVID-19. All new team members, in addition to current staff, will temporarily work from home until it is safe to return to our offices.

WE ARE YOUR SUPER

We are a fun and fast-moving start-up and international business based on improving people’s lives with the power of (super) plants. Here at Your Super, we all work hard and do whatever it takes to get the work done, but we like to have fun while we do it. Going beyond your job description is not out of the ordinary, and the idea of improving the world through the power of plants is what keeps us all going. Working here will inspire you to lead a healthier lifestyle, constantly being surrounded by plant-based treats and Your Super product. While these core values will never change, everything else about the company is constantly changing. Therefore we are looking for versatile people who thrive in a dynamic environment.

After closing our US Series B financing round we are looking to further scale. We have gone from 7 employees to 60, and right now we are looking to grow the team more at this very exciting time. With this employment opportunity, you have the chance to join the team early and become a crucial part of our success.

Are you ready to inspire a huge community of health lovers to live a healthier and happier life?

RESPONSIBILITIES

  • In partnership with VP of Growth, build and manage Social, Offline Advertising, Search, Display, YouTube and Affiliate campaigns incorporating nuanced strategy, long-term forecasting.
  • Lead, manage, and assess EU market revenue growth
  • Develop customized creative assets for EU performance marketing led channels.
  • Analyze and optimize media spending around revenue and CAC objectives, focusing on data-driven tactics.
  • Lead weekly, monthly and quarterly internal meetings; possess senior-level communication skills including synthesizing insights, calibrating to the correct audience, leading a room, steering a difficult conversation, and picking up on and adapting to sentiment.
  • Prepare reports showcasing ad performance and share insights with VP of Growth on current and future tests.
  • Work closely with creative team on developing a cohesive customer journey
  • Stay ahead of the curve on new strategies, performance advertising channels, conversion rate optimization techniques, industry trends; provide constant intelligence to the team.
  • Work closely with the data science and optimization teams to improve analytic infrastructure for acquisition

SKILLS

  • Exceptional communicator and diverse leadership in managing a growing team
  • Experience with direct mail, programmatic, podcast, affiliates, offline advertising (eg. billboard, tv)
  • Passionate about performance marketing and building brands
  • Deep familiarity with concepts like CAC, CPM, CTR, CPA, CVR, LTV, and ROAS
  • Strong experience with social ad campaigns (Facebook, Snapchat, YouTube)
  • Robust understanding of the Google AdWords ad platform; ideally with experience managing campaigns in support of direct response objectives
  • Strong knowledge of Google Analytics
  • Excellent writing, grammar and communication skills

BENEFITS

  • Competitive pay
  • BVG Transportation reimbursement
  • 25 days vacation and remote work policy
  • Dog-friendly office
  • Bi-annual company abroad trip
  • Class Pass Membership / Monthly social events
  • Hyper-growth start-up for career development

Our mission is to make the world a healthier and happier place by providing natural, organic and delicious products. We at Your Superfoods understand that natural organic nutrition is the foundation for health and happiness. Our organic and sustainable sourced superfood mixes contain only the best what nature has to offer, without any of the bad stuff. Superfoods are the ultimate health boosters provided by nature and can help you feel more energized, healthy, happy, beautiful, fit and stronger. We decided to redefine the term superfoods. To make the entire world benefit of our products, we donate 1 packet of live-saving food for every box of Your Superfoods sold to children suffering from severe acute malnutrition. This makes our superfoods even more super! Join us to make the world a healthier and happier place!