Someone who cares about Marketing (& Data Viz!) // Datawrapper
Hi! We are Datawrapper, a company that makes it easy to create responsive, interactive and beautiful charts, maps & tables. Our tool already helps lots of people at companies like Süddeutsche Zeitung, The Times, recode or the Harvard Business Review. We want it to be helpful to even more people – people who don’t know us yet.
To change that, we’re hiring a marketer in Berlin (Prenzlauer Berg).
For a while now, we’ve had a successful blog and a relatively successful Twitter account. We send out newsletters and redesign our website from time to time. But we’re aware that we could do so much more.
Working closely together with our marketing lead Lisa Charlotte Rost, you will improve the marketing at Datawrapper by handling strategy and implementation. Our goal? We want to introduce our product to more people out there, and help them decide if Datawrapper is a good fit for them.
What you’ll be doing:
- Analyze what we could improve. We’ll crunch some numbers: How are we reaching people so far? What works, what doesn’t? If we try something out, does it have an effect? What should we measure? How? We’ll do A/B testing, user interviews, some SQL-ing and use external platforms to find out.
- Think strategically about how we can improve. We’ll brainstorm in a structured way and come up with ways to reach, help & delight different people.
- Improve: Reach, help & delight more people. We’ll try to quickly reach more potential users of our app, for whom it would be most helpful. This might include articles, SEM, events, emails, tweets, ads, videos, etc. Together, we’ll organize and keep an overview of these different channels.
Who we’re looking for:
- You are curious about marketing in general and get some thrill out of improving metrics. To answer the question “how”, you learn, experiment and iterate.
- You have great writing skills – in English. Writing in English is what Lisa and you will do a lot of the time; be it on our blog, on LinkedIn or Twitter or on our landing page. Bonus points if you’re a native speaker.
- You’re working from our office in Berlin. Due to the collaborative nature of this job, it will not be possible to do this job remotely – sorry!
- Not a must-have, but a plus: German skills, interest in or experience with data visualization and experience of working in a software company.
- We’re curious what other skills & talents you have. Are you a video pro? Or an amateur coder? Did you study graphic design back in the days? Do your friends say you’re a social animal? Let us know. We’d love to use all of your strengths.
What we can offer:
- A big desk in our office in Berlin Prenzlauer Berg (close to Helmholtzplatz), where eleven of us work (David, Gregor, Ivan, Anna, Daniela, Hans, Simon, Fabian, Nika, Elana and Lisa). We have a library of data vis books, a coffee machine, snacks, tea en masse & interesting conversations about mapping, data vis and UX. Also, we honor lunch breaks. It’s cool in the summer and we hear birds chirp instead of cars roar. That’s where we sit:
- Impact of your work. We’re a small team building a product that has a huge impact on how charts & maps look like in print and web all over the world. We’re growing – and not planning to stop. Together with Lisa, you’ll decide how people get to know our increasingly important company; how we communicate with them, how they remember us.
- Impact within Datawrapper. We’re all learning, and we’re open to ideas. You can help shape our team by teaching us methods and approaches.
- Flexible working hours. We’re looking for someone who wants to work for us at least three days a week. There’s no 9-to-5 culture in our office, though. Some people come at 11 am, some come early and leave at 4 pm, others like to work from home from time to time.
- A question-happy, communication-happy atmosphere. We’re all learning, and we want you to learn with us. If someone has an idea or a problem, we just talk. We have feedback sessions, tiny talks in which we teach each other and an education budget for you.
- Oh, and you’ll get money for doing this job.
We want you to apply especially if you’re from a group that’s underrepresented in our office. (That includes women, still, but we’re working on it!) Also: We don’t care about CVs, just skills and attitude. If you don’t find yourself 100% in the description, please apply anyway.
How to introduce yourself to us
Click on this big orange button below to find this job posting on our blog. At the end of it, you’ll find 3 tiny tasks and the email address from Lisa, who’s eager to read about you.
We’re looking forward to hearing from you!
Lisa & the Datawrapper team