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Senior UA Manager (1 year parental leave cover)

Clue is more than just a place to work. Our work empowers women and people with cycles to make more informed decisions about their health. We break down barriers, myths, and taboos. Our workplace is agile, diverse, and full of growth opportunities.

NOTE FROM YOUR TEAM

Currently, we are seeking a dynamic and forward-thinking UA Manager who will be responsible for creating the strategy for paid user acquisition across a variety of digital channels and you’ll be working with cross-functional teams to support a healthy growth of Clue’s core business. This is an excellent role for candidates that have 3+ years of relevant experience and a proven track record of growing mobile apps.

WHO YOU ARE

You’re a data-driven user acquisition strategist, with expertise in digital marketing, and a passion for improving female health. You spend your days dreaming up creative ways to target, segment, and reach potential audiences and have the quantitative chops to define and determine the success of your initiatives. You are used to working independently and are self-organised. You’re excited to use your experience and knowledge to create a thriving ecosystem around female health.

WHAT YOU WILL DO

  • Plan, execute, and analyze user acquisition campaigns across performance UA channels.
  • Use a data-driven approach to derive insights and define future strategy. Use a learning mindset to prove hypotheses, and adjust strategy and tactics accordingly.
  • Analyze and report on budgets, campaign performance, ROI, and LTV on a weekly and monthly basis, communicating updates, progress, timelines, and results with stakeholders across the organization.
  • Work closely with other teams and stakeholders to ensure a holistic user experience and that acquisition goals are met.

WHAT YOU BRING

  • A passion for marketing. You stay up to date on the industry, platforms, and changes as they roll out.
  • 3+ years of related digital advertising or user acquisition experience.
  • Analytical mind with mastery of A/B Testing, and performance marketing metrics.
  • The ability to synthesize complex ideas into actionable recommendations and communicate them clearly to senior executives.
  • Deep understanding of ad platforms and mobile attribution.
  • Web experience is a plus!

WHAT YOU VALUE

  • Curiosity and a love for learning.
  • Outstanding ability to think creatively, identify and resolve problems.
  • High levels of integrity, autonomy, and self-motivation and an energetic, caring, and willing attitude.
  • Love collaborating with others, rallying the support and alignment of cross-functional stakeholders.
  • Detail-oriented and metrics-obsessed.
  • Empathy and intuition for the target consumer, a passion for female health, and the courage to find a values-based way to drive performance.

WORKING AT CLUE

At Clue we embrace a culture that values diversity. We believe in creating a safe space where everyone feels welcome and heard. Our unique perks are designed to cultivate growth where we can all flourish, no matter what path we are on.

  • Professional and personal development. Benefit from your own development budget, and our USC membership.
  • Office space. Enjoy our office in the heart of Berlin, where great people meet and meaningful work happens.
  • Hybrid workplace. Work from home flexibly with weekly visits to the Clue office.

Clue helps everyone who menstruates to understand their bodies—and to be empowered by that knowledge. Our vision is to enable women and people with cycles to live in tune with their biology, not in spite of it. Founded by Ida Tin, Clue is a VC backed startup based in Berlin helping over 12 million people each month get insights into their reproductive health via our Android and iOS Apps. We collaborate with world-leading universities and institutes to advance female health research with our dataset, and deliver essential education about health, periods, and sex via our website, helloclue.com.

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